Wella Education Reveals a Brand New Learning Platform

Published 25th Jan 2024 by Chlo Weldon

Always at the forefront of digital innovation and first-class education, Wella Professionals has launched a brand new subscription based education platform, Wella ICONS.

This interactive digital education platform is a cost-effective and practical way of learning the very latest skills, techniques, and trends, from anywhere in the country.

It will deliver live content in the form of a look and learn session that will be streamed on a regular monthly basis, by some of Wella’s leading artists. The interactive platform will encourage subscribers to collaborate, network, and share knowledge – giving many hairdressers the chance to truly engage with other creatives, without having to travel. However, for those that would prefer to attend the Livestream event in person, tickets are available to subscribers who wish to watch the session live in the Wella Studio.

There are three subscription levels available, starting from £4.50 a month. Wella ICONS is available to all hairdressers who want to be inspired by some of Wella’s greatest artists. Live sessions will be presented in a look and learn format with live models to truly bring the techniques to life. Topics include Texture by Jordanna Cobella, Advanced Cutting by Akin Konizi from HOB, Fashion Week Colour from Brad Baker, and Social Media Hair by Fergal Doyle.

“Wella ICONS offer incredible value for money and gives hairdressers the opportunity to see some of the greatest hairdressing talent live at work, in an educational environment that allows them to engage, ask questions, and thoroughly embrace the live session. Wella Professionals has always been renowned for its exceptional education and this platform takes our portfolio to a whole new level,” says Allison Hargreaves, Associate Director Education Operations.

To find out more information on Wella ICONS, click here.

Read next: Bring Quiet Luxury To Your Clients With Wella Professionals Illumina Color

Chlo Weldon

Chlo Weldon

Published 25th Jan 2024

Chlo writes regular content for the print magazine and website, as well as scheduling the content for HJ’s social media channels. Chlo has a master’s degree in Magazine Journalism and previously worked as Assistant Editor at craft magazine Tattered Lace. After moving to London from her small hometown to be part of the HJ team, she is loving every minute of being involved in the industry. She loves a good treatment and is on a mission for a longer and thicker mane.

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