Salon owner Sian Tulloch shares how building a strong brand identity shaped the trajectory of River Hair Company

Soft skills are often overlooked in hairdressing, yet they’re just as vital as technical ability for building a lasting career. We spoke to the experts to find out why they deserve more attention.

Three hairdressers share their thoughts on AI in the salon, from HR and marketing support, to the risks of unrealistic expectations.

Discover how you can take part in the Patrick Cameron Long Hair Scholarship here.