Luxury human hair extensions brand Remi Cachet has announced three new industry figures joining its Expert Panel, who will help shape the future of extensions through education, innovation and influence
Joining Remi Cachet’s Expert Panel is James Earnshaw, Zoë Irwin and Adam Reed. Each of these incredible hair professionals bring different strengths and expertise and will shine a light on the value and opportunity that extensions bring to the hair industry.
Remi Cachet is thrilled that James, Zoë and Adam have chosen to lend their mastery to helping amplify the brand’s commitment to professional hairdressing. This is a defining moment for the brand and for the professional extension category.
“As a brand, Remi Cachet has always spoken with professional authority because our brand is shaped around the needs and aspirations of professional extensionists,” explains Victoria Lynch, Founder of Remi Cachet. “The Remi Cachet Expert Panel is a natural progression in our journey; our gifted experts will add their voice and their skills to amplifying our pro-to-pro communication. We are so thrilled to be working with Zoë, James and Adam and we are looking forward to the year ahead.”
Lisa Jackson, CEO of Remi Cachet, added: “The Remi Cachet Expert Panel will shine a light on the elevated role that extensions are now playing across the hairdressing industry. Remi Cachet has worked tirelessly to lead the way, not just for this brand but for a sector that can now take its place alongside more traditional disciplines. Our pro-first strategy confirms Remi Cachet’s role as both change maker and trusted extensions partner. Zoë, James and Adam really are the dream team, and we are so happy to welcome them onboard.”
Meanwhile, Carrie Tyler, Marketing Director for Remi Cachet, shared: “Remi Cachet was built by professionals, for professionals – and that is a business strategy, not a tagline. Over 90% of our revenue comes from the stylists who choose us, and the Remi Cachet Expert Panel exists because we believe the most powerful endorsement in this industry is peer-to-peer: one expert telling another that this is the brand worth trusting. We chose James Earnshaw for his integrity and the transformations he delivers that genuinely change how clients feel about themselves; Zoë Irwin for her extraordinary trend vision and ability to translate what's next in colour into something stylists can actually execute; and Adam Reed for a cutting perspective that makes the difference between extensions that are visible and extensions that are simply great hair. These are the voices the professional community listens to, and that is precisely why they are ours.”
James, Zoë and Adam can be seen representing Remi Cachet at Salon International, while the brand will actively support their session, press and show work across the fashion and hairdressing calendar.
