New york fashion week spring/summer 2014: peter som
Published
12th Sep 2013
by
rachael

Peter Som created downtown surfer 'dos for the Peter Som Spring/Summer 2014 show at New York Fashion Week.
Show: Peter Som
Stylist: Eugene Souleiman, global creative director of Wella Professionals
The inspiration: Post-grunge femininity - "tough yet romantic," said Eugene. "There are two opposing processes creating unintentional imperfection."
The look: Undone low buns.
Get the look: Start with freshly washed and conditioned hair, using Wella Professionals Enrich Shampoo and Conditioner, to ensure hair is in great condition.
Spray Wella Professionals Ocean Spritz liberally at the roots and throughout the lengths of the hair. Do not comb through.
Blow-dry hair upwards at the root in a circular motion to create natural volume.
Pull the hair into a high ponytail, between the occipital point and crown, and secure with an elastic band.
Twist ponytail and tie into a knot, securing with several pins. Spray hair again with Ocean Spritz and blast with a blow dryer to add more texture.
Gently pull a few pieces of the hair out, creating looseness and imperfection in the look.
Finish by pumping a 10p-size amount of Oil Reflections into hands, rub together and apply to the roots of the hair in an upwards motion for shine.
Key products: Wella Professionals Enrich Shampoo and Conditioner, Oil Reflections, Ocean Spritz