London collections: men spring/summer 2016

London Collections: Men made a triumphant return to the Capital today, kicking off four days dedicated to men’s fashion for spring/summer 2016. Some 70 shows are scheduled to take place over the four days at venues across London, showcasing some of the biggest names in fashion and many of its rising stars. Fudge is once again the official hair sponsor and, as always, talented session stylists will be working their magic backstage at all the shows to ensure the hair looks complement the innovative clothes. In its sixth season as official sponsor, Fudge will also be offering hair make-overs for visitors to the event at its Fudge Fix salon at Victoria House. Hosted by Fudge Professional’s five brand ambassadors, The Fudge Fix will treat the fashion conscious attendees to dry cuts, blow-dries and styling to coincide with the SS16 showcase. Check in to HJi over the next four days for behind the scenes coverage of the event and the hair heroes that help make it happen.