Go 24-7 styles daks 120th anniversary menswear show

Go 24-7 was the product range of choice backstage at the Daks 120th anniversary menswear show, which took place in Milan. The menswear range from Unite was used by session stylist Jan Przemyk to create a look dubbed as "rock 'n' roll dandies" for the landmark show from iconic British label, Daks. In a collection with shapes inspired by the moddish 60s and colours plucked from the English countryside, hair had a modern feel with a nod to gents styles of the past. Jan commented: "This is rock 'n' roll dandies at their best! The suits are sharp and the fabrics are heavy, so I wanted to contrast what they were wearing by loosening up the hair and enhancing the models' natural textures." Here, Jan explains how to get the look using 24-7 products. 1. Start with Go 24-7 Hair Gel and diffuse dry in to the hair, creating tufts and breaks into the hair. 2. Exaggerate the shapes by adding Go 24-7 Styling Cream and scrunching in with the fingers, working with the natural texture of the hair. 3. Just before the models are ready to walk out, manoeuvre the hair to suit the model's face and create a natural, none-product finish. Watch the show in full below!