Ghd launches expert members-only club

ghd has launched a members-only club to support its community of top-tier salon partners across the UK. Stylists and receptionists who are invited to become ghd experts will have exclusive, advance access to new collections and education, as well as product previews and advice through a regularly-updated 'expert only' area on ghdhair.com. Plans are also afoot to host ghd expert events and competitions. Jo Robertson, ghd head of UK and ROI education says: "We’re very excited about ghd expert. The decision to launch this scheme with all its benefits and features has been driven entirely by research into what our salon partners need to excite and retain their clients and to use ghd to their best advantage. It’s also a great way for us to communicate and share our ideas and passion for hair with our professional community, too. We are confident it will become a thriving hub of ideas and inspiration for our community of professionals to share with each other." Salons looking for more information about ghd expert should contact their account manager or call 0845 330 1133