Wella professionals launches #countonwella digital-first campaign

Wella Professionals has launched its #CountOnWella digital first campaign to offer support to salons and stylists. With its rich heritage at the heart of the professional hairdressing industry, Wella has always stood by its customers and understands their business needs.

Utilising the full Wella support spectrum, salons and hairdressers can expect to tap into the expertise of members of the Wella family, who will be sharing advice on topics such as how to tackle rising costs. The community will also be sharing their knowledge on how to approach potential mental health issues over the coming months both personally and from a business perspective.

Wella Passionistas, ambassadors, educators and experts will all be joining forces to share their expertise within the wider hairdressing community, with plenty of advice being shared on Wella’s social channels and Wellastore.

Max Amen, general manager of Wella Company UK & Ireland said: "Our absolute priority is always to provide the best business support for our salon partners, and to stand by their side in good and bad times - this is what we’ve done for the past 140 years."

To be the first to hear #CountOnWella news, simply visit @wellahairuki on Instagram and https://uk.wella.professionalstore.com/count-on-wella