Wella professionals introduces six new shades for illumina color

Published 21st Jan 2013 by rachael
Wella professionals introduces six new shades for illumina color wella-illumina-launch-2012.jpgIllumina Color, the ground-breaking range from Wella Professionals which launched in 2012, has six new shades for the new year.



The latest additions are two warm soft blondes, two cool browns and two cool crisp blondes - ideal for achieving next season's bright blonde shades.


Global creative director, Josh Wood, says: "The six new shades are perfect for Spring/Summer 2013; they range from cool and crisp to soft and smoky for a truly unique colour which leaves hair with incredible shine."


Illumina Color contains Microlight technology, which increases light reflection and protects the cuticle for a sheer, shiny result.
rachael

rachael

Published 21st Jan 2013

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