Wella Professionals Announce Nikki Lee as Global Ambassador

Published 11th Mar 2025 by Josie Jackson

Wella Professionals is excited to welcome celebrity stylist Nikki Lee as its newest Global Ambassador. Her roster of celebrity clients reflects her exceptional artistry and trusted reputation, with A-list names such as Selena Gomez, Emma Roberts, Sophia Bush, Hilary Duff, Paris Jackson, Jennifer Love Hewitt and Sarah Hyland.

“Nikki aligns perfectly with our brand’s longstanding commitment to the professional industry,” says Nathalie De Gouveia, GM North America. “Her creativity, approach to colour and unwavering dedication to education make her an inspiration to professionals and clients worldwide. We are thrilled to officially welcome Nikki Lee to the Wella Family.”

Nikki Lee has established herself as a leading force in the beauty industry, gaining acclaim as the co-founder of the US salon Nine Zero One. As a stylist, Nikki exemplifies Wella Professionals’ core values around science, creativity and community, blending artistry with deep technical expertise. Her trendsetting techniques utilise the latest innovations in Wella Professionals' products, while her pursuit of creativity and warm leadership style have not only revolutionised hair artistry but also inspired a new wave of beauty professionals. Nikki’s work consistently blends creativity with precision, making her one of the most sought-after stylists in Hollywood.

“I am so excited to officially become a member of the Wella Professionals family. I’ve used Wella Professionals products throughout my career; the brand’s mission to inspire beauty professionals to creatively transform hair truly aligns with my values. I can’t wait to see what the future holds with the Wella team,” says Nikki Lee.

In representing Wella Professionals, Nikki Lee joins the likes of Romeu Felipe, Briana Cisneros and James Earnshaw, who push the boundaries of hair artistry while staying rooted in science and education. Nikki’s expertise, creativity, and passion for education further strengthen the brand’s commitment to inspiring the next generation of stylists

READ NEXT: Colour Notes with James Earnshaw

Josie Jackson

Josie Jackson

Published 11th Mar 2025

Josie supports the team with content for the print magazine, website and social media channels at HJ. Having grown up in a salon environment (thanks to her hairdresser mum) and even working as a Saturday girl before getting her degree in English Literature, Josie feels right at home in the industry. Although she’s experimented with a few creative colour looks in the past, she always comes back to blonde, and loves all things hydrating and bond building.

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