Ultra contouring is the s/s17 trend from wella professionals
Published
15th Nov 2016
by ruthhunsley
Revealed at the TrendVision International Final was Ultra Contouring, the spring/summer trend from Wella Professionals.
Presented by Dmitry Vinokurov from Russia, it's all about creating optical illusions and enhancing facial features. "Contouring is a technique that I have been experimenting with and evolving over several years," he explained. "I am endlessly fascinated by the potential of using colour to create optical illusions, such as enhancing a face shape or elevating a haircut."
There’s a strong movement towards a brave and bold individuality and these statement looks come from the inside-out, bringing your inner life to the surface. This collection encourages you to go daringly beyond a standardised beauty look by enhancing dimension and creating Optical Illusions with expressive shapes in hair that are matched to facial features. Achieve uplift through light, narrowing with dark and inside linings for depth. These are bold statements that create a strong, ultra-authentic presence. Real – Ultrareal – Surreal. Colour turns into shape. Form is the illusion of the eye. Become a master of make-believe, a true sculptor in colour.