Taylor swift named most popular blonde of 2015

[John Salangsang/BFAnyc.com/REX] Taylor Swift has been named the most popular blonde of 2015, as part of a blonde survey by L’Oréal Professionnel. The "I Am My Blonde" campaign saw L’Oréal Professionnel quiz 3,000 blondes - both natural and 'bottle' - about their colouring habits, heroes and loves and hates about the colour. Colourist Jo Hansford, whose busy Mayfair salon is a blonde destination salons, says: "Blondes themselves haven't changed but the social perception of blondes certainly has. "More and more characters within film and TV portray blondes as being not only sexy, but intelligent, strong and independent. Characters like Claire Underwood, played by Robin Wright, in House of Cards, and stars like Taylor Swift have helped break the stereotype of the ditzy blonde who just wants to have fun." Celebrity blonde Twiggy, who has been recognised in the research as one of the most popular blondes of all time, added: "The concept of being blonde has changed over the years. When I started off being blonde as a model in the Sixties, there were only a handful of colour options. Today, we can really personalise our blonde look to suit our complexion and our lifestyles. "It’s also great to see that we have many more women in power, be it in business and in politics, who are blonde or bronde. From Hillary Clinton to Michelle Mone. It’s refreshing to see that the research reveals that perceptions about blondes are changing for the better." L’Oréal Professionnel’s most popular blondes of 2015 are as follows: 1. Taylor Swift 2. Rita Ora 3. Amanda Holden 4. Jennifer Lawrence 5. Kate Moss 6. Cara Delevingne 7. Fearne Cotton 8. Lady Gaga 9. Kylie Minogue 10. = Carol Vorderman / Denise Van Outen