Jacks celebrate new male grooming partnership
Jacks of London male grooming chain have staged a celebratory launch event to mark their new partnership with Redken for Men.
At the launch, held in Jacks' Wimbledon branch, guests were offered free beer, champagne and manly snacks, alongside complimentary haircuts, shaves and Redken For Men samples.
Jacks of London was the brainchild of Sue Whitehead, who noticed that male clients in her salon weren't getting what they wanted from the hairdressing experience.
Always a step ahead of the game, Sue launched Razors male-specific salon/barber 15 years ago and has since been building a loyal following of manly men. Four years ago the growing chain rebranded to Jacks of London and the rest, as they say, is history.
Rob Stout, Product Manager for Redken For Men says he is thrilled to be teaming up with the successul male grooming chain.
"Redken For Men is at the forefront of the professional men's grooming market and to continue that trend we constantly seek partnerships with the best hair salons and barbers in the UK," he says.
"We are delighted to now be working in partnership with Jacks of London, one of the most successful new barber shop groups in the UK."