The power of social media has continued to excel in 2023, with TikTok playing a large role in this. While many hairdressers have taken to the app to share everything from breathtaking transformations to comedy sketches, team HJ has been offering up a sneak peek at industry events and a behind-the-scenes look at our office. We've run the numbers to find out the posts our followers have loved the most this year and compiled the top five below. (And if you're not already, don't forget to follow us!)
1. You loved finding out which brands were set to exhibit at Salon International...
@hairdressersjournal π Unveiling some of the brands attending Salon International 2023 π @Treatwell Official @Dyson @Amory London @Great Lengths UK @L3VEL3 @Schwarzkopf Pro UK @DIVA Professional #Salon23 #saloninternational #hairpros #hairprofessional #hairdressing β¬ original sound - HairdressersJournal
2. Tia Lambourn's advice for apprentices was also a big hit
@hairdressersjournal Apprentice Week advice with @tialambourn π«Άπ» #hairapprentice #apprenticehairdresser #hairdressingapprentice #juniorhairstylist #balayageeducation β¬ original sound - HairdressersJournal
3. This fun reminder for the British Hairdressing Awards, sponsored by Schwarzkopf Professional, went down a treat
@hairdressersjournal There’s only ONE WEEK left until the British Hairdressing Business Awards, sponsored by @Schwarzkopf Pro UK β€οΈ Not got your tickets yet? Head to hji.co.uk NOW β¨ #BHA23 #hairdressing #hairdressersjournal #hairdressingawards #prohairstylist #prohairdresser #hairgoals β¬ Rain On Me - Lady Gaga & Ariana Grande
4. This hair transformation, courtesy of London Hairdresser of the Year 2023, Jordanna Cobella, was a favourite
@hairdressersjournal Editorial Assistant Josie visited @Jordanna Cobella at @Cobella to find out about all about her colour trend predictions for 2024, including the 'No-Bleach-Blonde' β¨ Using @wellahairuki π¨ #prinvite #hairtransformation #strawberryblonde #quietluxury #wellaprofessional β¬ This Will Be (An Everlasting Love) - Natalie Cole
5. And you also loved getting to see team HJ have some fun in the office
@hairdressersjournal When you forget how old your Editorial Team are π #hairdresser #hairdressing #hairtok #professionalhairstylist #officelife #salonlife β¬ original sound - Danielle Lim