Easydry announce prestigious b corp certification
08th Jun 2022
is proud to announce that they are now a Certified B Corp
. Even better, they are the first and only disposable towel company in the world to have achieved this certification. After over a year of hard work and development, they have achieved a high score of 98.7!
Easydry founder, Anne Butterly, knew that sustainability had to be at the heart of everything they did: “Easydry has always had a commitment to being a business that puts purpose over profit. Rather than solely operating to generate profit, B corps prioritise creating value for the local community, for employees, and for the environment. We are delighted to now have B Corporation certification proving that our business is a means for good,” says Anne.
Certified B Corporations, or B Corps, are companies that have been verified as meeting the highest standards of social and environmental performance, transparency, and accountability. Getting certified to B Corp is a rigorous process that took Easydry more than a year to complete. The process required them to show lots of evidence which ensures there is no greenwash or false claims. B Corp requires re-certification every 3 years to ensure high standards are maintained and to encourage companies to do even better each time.
Easydry is delighted to now join the B Corp community of over 4,000 businesses around the world. The B Corp community in the UK, consists of over 500 companies and in Ireland, less than 10! B Corporations include Athleta, Ben & Jerry’s and Patagonia.
Anne Butterly, says: "I am so proud that Easydry has become a certified B Corp! I founded Easydry almost 20 years ago with sustainability at its heart. Achieving B Corp certification is a fantastic validation of what we do and what we believe in. It fits perfectly with the Easydry mission and vision. I, and my team, are delighted to share this good news with you.
Achieving certification is a tough process and has involved a huge proportion of our time and effort. However, this has given us a great opportunity to examine what we do for people, planet and profit. The time spent on this process has been well worth it.
Becoming a B Corporation is just the start for us. We have achieved a score of 98.7. The minimum required to achieve B Corporation Certification is 80 but the average score companies receive is 50.9. We are proud to be one of the highest scoring B Corporations in Ireland. We want to continue along this path and achieve even higher results in our next certification.
This process and framework has given us an opportunity to identify actions that we want to implement over the coming years. We thank our customers and partners for their support and we hope that they will continue on this journey with us.”