Akin konizi's february highlights

Published 04th Mar 2009 by sophieh
akin-konizi-monthly.jpgFebruary was all about sharing the Trend Vision trends for British Hairdresser of the Year Akin Konizi. Here are his highlights of the month.  

Akin-Trend-Vision.jpgWhat: Wella Trend Vision Insight Tour

Where: UK Tour

When: 2nd - 19th February

Why: Akin, along with hob salons' Head Colour Technician and current British Colour Technician of the Year, Christel Lundqvist was busy this month presenting the launch for Wella's Trend Vision 2009. Running over three weeks, the itinerary saw the duo travel all around the country, promoting the four key trends for the year ahead, which Akin had shot the Global Photographic Campaign for in New York at the end of last year.

After a shaky start on the 2nd February as severe snow conditions meant Heathrow flights were cancelled, Akin, Christel and their four models were unable to reach their first venue in Scotland and instead made their way to the second destination on their itinerary, Newcastle by train. Arriving on the 3rd of February, the team prepped each of the four girls to reflect each of the trends being launched.

With the daily schedule similar throughout the three week tour, the days generally begun with Akin cutting and styling the hair, Christel tailoring the colour looks and the make-up and styling team hard at work. With preps complete, the hour-and-a-half seminar opened with a presentation from Wella about the key trends for 09, before Akin and Christel brought these looks to life with their interpretation of each trend.Akin-and-Christel-Trend-Vis.jpg

Travelling from Newcastle to Nottingham, Akin, Christel and the models were then joined by Wella Trend Vision UK winner Alex Green of hob salons Whetstone.  Interviewed on stage at the last three venues - Newmarket, Bournemouth and both nights in London - Alex revealed how she felt to win the coveted Young Talent award and gave advice to those hoping to enter in the coming year.

After a hectic three week schedule, the tour ended at the London venue. With the tour complete, the models jobs were done and for Akin and Christel, it was back to the hob academy in Camden for a busy week of courses, press days and meetings!

Akin says: "The Insight Tour was fantastic. Although the snow proved to be a slight challenge at the start, the rest of the three weeks seemed to go really smoothly. Working with Wella and the Trend Vision team was excellent and the feedback has been really positive. Having been involved with the entire Trend Vision process, from concept to fruition, I have been able to gain a deep insight into the trends and communicate this through our presentation to the awaiting audiences. A fantastic opportunity, myself, Christel, Alex and the models enjoyed the tour and were proud to promote the 09 trends on behalf of Wella Professionals."

sophieh

sophieh

Published 04th Mar 2009

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