yuv welcomes Jack Mead and Lydia Wolfe as Colour Ambassadors

Published 14th Feb 2024 by Josie Jackson

Beauty tech innovator, yuv, is delighted to announce the appointment of Lydia Wolfe and Jack Mead as the brand's new Colour Ambassadors. This strategic collaboration marks a significant milestone for yuv, as Lydia and Jack bring their unparalleled expertise and creativity to the forefront of the brand's approach to professional hair colouring.

Lydia Wolfe and Jack Mead, co-owners of Jack and the Wolfe salon, are set to make history as the first salon exclusively using yuv colour worldwide. Their incredible salon team, already experimenting with the groundbreaking yuv Lab, have and will be instrumental in pushing the boundaries of colour innovation.

Lydia is an award-winning colourist celebrated for her passion and unmatched creativity, while Jack is well-known for his influencial presence on social media. Together, they will embark on a mission to educate, innovate, and inspire hairdressing professionals worldwide. Drawing from extensive experience, their impact in the industry perfectly resonates with yuv's commitment to transform professional hair colouring, placing sustainability and innovation at the core of its mission.

Lydia and Jack’s salon, Jack and the Wolfe, is a hub of creativity and trendsetting; the salon's commitment to using yuv colour exclusively further solidifies their belief in the brand's innovative and sustainable approach.

"We are so proud to welcome Lydia Wolfe and Jack Mead to the yuv family.” Says Francisco Gimenez, CEO and founder of yuv. “Their commitment to pushing creative boundaries and their influence in the industry make them an ideal fit for the brand."

Lydia and Jack are not only industry award winners, but also social media experts with an impressive reach. Their fresh perspectives and commitment to excellence align seamlessly with yuv's vision to redefine the world of hair colour in fresh and exciting ways that can reignite the creativity within the industry.

Josie Jackson

Josie Jackson

Published 14th Feb 2024

Josie supports the team with content for the print magazine, website and social media channels at HJ. Having grown up in a salon environment (thanks to her hairdresser mum) and even working as a Saturday girl before getting her degree in English Literature, Josie feels right at home in the industry. Although she’s experimented with a few creative colour looks in the past, she always comes back to blonde, and loves all things hydrating and bond building.

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