Twenty questions with antoinette beenders
Published
12th May 2008
by
sophieh
Name: Antoinette Beenders
Age: 41
Salon: Aveda Institute, London
Career History: Acclaimed for her originality, creativity and vision, renowned hair stylist and 2004 British Hairdresser of the Year, Antoinette is the Global Creative Director of Aveda. Her responsibilities include providing the direction, vision and training for Aveda's hair cutting and styling programs, establishing trends, developing products and leading the company's education initiatives.Antoinette has had numerous celebrity clients, including Elle MacPherson, Catherine Zeta-Jones and members of the British Royal Family.
What is your biggest achievement?
Last week climbing a mountain in Nepal 3800 meters high it took 8 hours and was absolutely exhausting
If you weren't a hairdresser what would you be?
A detective
How would your clients describe you?
Honest, generous
Which one style do you wish you had created?
The fingerwave
Who is your style icon?
Arthur Elbaz, from Lanvin, he is a design genius
Who is your hairdressing idol?
Julien D'F
Which hairdresser would you most like to work with (past or present)?
Trevor Sorbie
Who cuts your hair?
Greg Morgan
Favourite part of the job?
Designing campaigns and photoshoots
Who is your most famous client past or present?
Queen Rania
Last time you were lost for words?
Last week when I climbed the mountain
Which one product couldn't you live without?
Aveda Blue Malva Shampoo
Is there anything about the industry that makes you mad?
Egos
What's the biggest gaffe you've made in your career?
Thankfully, there hasn't been one yet
What's the best career advice you've ever been given?
Follow your heart
Last time you were star-struck?
I'm Dutch and the Dutch don't tend to get star struck
Time you were most proud to be in hairdressing?
Just recently in Nepal when I realised that I am just a little hairdresser and my job has enabled me to give people like the ones we were working with, a better life. It was a proud moment, realising I was capable of effecting change in other peoples lives in a positive way.
What celebrity haircut do you wish had never caught on?
Mullet
What haircut would you love to make a come-back and how would you re-invent it for the noughties?
Meg Ryan with more texture.
Sleek and shiny or messy bed hair?
Messy bed hair.