The Event: the Professional Hair and Beauty Event of the Year

The Event is a chance for hair professionals of all levels to learn, network and party under one roof and celebrate our incredible industry. Packed with innovation, inspiration and workshops from industry legends such as James Nicholson, Joe Mills and Stephanie Mason. The keynote speakers will be there to educate, inspire and motivate you, covering trends, business and so much more. This is your opportunity to focus on YOU and choose exactly what you want to learn.

Key Speakers

𝐂𝐀𝐑𝐎𝐋𝐈𝐍𝐄 𝐊𝐄𝐋𝐋𝐒 - COLOR ME STYLE MASTER, KEVIN.MURPHY 𝐒𝐓𝐄𝐏𝐇𝐀𝐍𝐈𝐄 𝐌𝐀𝐒𝐎𝐍 - FOUNDER & GLOBAL CEO, SHOWPONY 𝐉𝐀𝐊𝐄 𝗪𝐈𝐋𝐋𝐈𝐀𝐌𝐒 - MASTER EXTENSIONIST, SHOWPONY 𝐉𝐀𝐌𝐄𝐒 𝐍𝐈𝐂𝐇𝐎𝐋𝐒𝐎𝐍 - ARTISTIC DESIGN DIRECTOR, KEVIN MURPHY A key member of Kevin’s backstage team and active on global runways, James’ work has been seen on-stage and in-print and digital media countless times. Come and learn from the best! JOE MILLS - GQ BARBER OF THE YEAR, PUBLISHED SESSION STYLIST

The Show Hosted by James Nicholson

Join James Nicholson, Artistic Design Director at KEVIN.MURPHY for The Show, an evening packed full of inspiration, a live catwalk, industry trends and one big party. A key member of Kevin’s backstage team and active on global runways, James’ work has been seen on-stage and in-print and digital media countless times. Come and learn from the best!  

Workshops at The Event

Inclusivity, creativity and how to stay relevant with Joe Mills: Renowned celebrity hairstylist, industry expert and GQ's resident barber, Joe Mills, will explain his ethos around inclusivity and creativity in his trademarked no-nonsense, direct style. Increase your revenue overnight: Hair extensions for clients who avoid hair extensions with Stephanie Mason and Jake Williams. It’s time to challenge any reservations you may have around hair extensions by meeting both the founder and the master extensionist of the best brand available on the market: Showpony. Salon Owner PHD. The Masterclass on running a salon business, with Liza Smith: Join Liza Smith, CND EA of the year, Business Mentor and Salon Business Owner, as she unpacks the common mistakes salon businesses are making. Liza's class will help you to reconnect and gain clarity on where you are now in your business, where you want to be, and how to get there. Unlock your expertise and multiply your income without selling or working more, with Pete Scott: Discover how therapists, stylists and salons are disrupting the industry by offering their expertise at the highest level. This is an entirely different way of offering services and products to your client, focusing on the transformation you will help your client achieve.   Find out more information about The Event 2023 at sweetsquared.com Buy your tickets and book onto workshops here. Hosted with Love & Respect by Sweet Squared. Follow on Instagram @sweetsquared.hair   This is a paid post in collaboration with Sweet Squared.