The Brands and Products to Expect at Salon International 2024

Published 30th Aug 2024 by Charlotte Grant-West

Salon International is running from 12-14 October at London ExCeL, but what brands and products are exhibiting? 

Get your tickets to #Salon24 here!

Below are just some of the brands confirmed at the time of going to press

This was originally published in the September issue of Hairdressers Journal magazine.

American Crew
Showcasing the full American Crew product range with some guest appearances from the AC All Stars, stop by for innovative demos such as precision blending and get up close to all the insight on the leading men's styling brand. Stand C110



Alfa Italia
Alfa Italia will be showcasing their professional, Italian-inspired styling tools and presenting live cutting and styling demonstrations from their professional ambassadors. Plus, they are bringing the Viaggio Travelling Styling Kits, which are perfect for retailing in-salon ahead of the Christmas period. Stand Q130


Amika
The US brand Amika are excited to bring their volumizing shampoo and conditioner to the UK market. Amika’s biggest hit is packed with volume-enhancing ingredients to turn up the volume without drying or weighing hair down. Stand N110

 

Artero

Discover the new VORTEX Shears from Artero, designed for the most demanding hairdressers and barbers. Made of Japanese VG-10 steel, these scissors are highly resistant and durable, while an innovative A-Link screw and an ergonomic design offers precision cuts and prolonged comfort. Stand J120

 

BaByliss PRO

Head to the BaByliss PRO stand to see their latest launch, the Stilista straightener. And don’t miss their live stage which will have a buzzing line up of the BaByliss PRO UK Ambassadors. Stand E120

Blonde Solutions

Unleash the lifting power of Blonde Solutions – everything you need to lift and tone up to 9 levels with the lightest and healthiest results. Salon International attendees will be among the first in the UK to get their hands on the new retail size Platinum Liquid Toner, made with cocoa butter, shea butter and rice protein to condition and tone simultaneously. Stand Q114

Chris and Sons

Chris and Sons will be debuting the new JRL Ghost Clipper, Trimmer, Foil Shaver and Forte Pro Dryer, which features an auto cleaning function that expels particles from the filter. Stand K130

Cloud Nine 

With a big focus on their Healthy Hairstyling Revolution, Cloud Nine will be showcasing their 11 setting heat control. And with the new frictionless Revive Mode, direct heat contact is reduced for smoother gliding and maximum hair condition. Stand H120

Comfortel 

Discover the latest salon furniture and equipment from Comfortel. Get their free inspiration guide with the latest trends in salon spaces to help transform your salon. Stand P140

Denman

Score a special deal on Denman’s iconic Head Hugger Brush Set, which includes all four sizes (25mm, 33mm, 43mm, 53mm) for just £35. Denman will also be showcasing its new launch, the D4 Original Styler in Pink Crush. Stand Q150

Directions

Experience live colour demos by leading experts, benefit from even more exclusive show deals, and check out free giveaways and amazing student offers. Exclusive show deal – Colour Tub 4-Pack, only £8, over 50% off. Stand L130

Dowa International

Receive free custom lasering of your name or initials (worth £22) with every purchase of Passion scissors, plus a free scissor case. Stand K114

Dyson

Introducing the new precision hairdryer – the Dyson Supersonic r Professional hairdryer. Available exclusively to professional stylists. Dyson's latest technology is ergonomically designed in a revolutionary ‘r’ curve, weighing just 325 grams. Stand Y110

Easy Tip

EasyTip’s new Google integration lets you track reviews instantly, boost your salon's reputation, and get hassle-free tips – all with one simple QR code. Quick, easy, and powerful! Stand S142

 

Elgon 

A rising star in the UK colour market, Elgon will showcase their innovative brand, with their celebrity stylists and global education teams, focusing on creative colouring, giving infinite possibilities. Stand B119

ETI UK

The brand will be showcasing the Maestro Hairdryer, featuring their most advanced technology in a compact shape, also featuring a 3.8m power cord, two nozzles and a diffuser. Stand V140

FFØR
Making its debut at Salon International, FFØR will be showcasing its latest launches, alongside signature products. Experience beautiful healthy hair with luxury vegan haircare, expertly developed, and thoughtfully sourced. Stand S114

Four Reasons

Four Reasons’ Bio Molecule Repair provides a simple, easy to use solution for protecting hair during colouring and chemical services. By taking the entire structure of the hair into consideration, it repairs and protects while maintaining the cuticle layer. Stand C130

Gamma

The Gamma+ Shorty Clipper is designed to provide more comfort to the user thanks to its reduced size. Its EON digital motor offers more powerful, efficient, and quiet cutting. For more information, go and meet the Gamma team. Available at a special launch price of £235. Stand L150

Glowwa

Discover the results-driven hair supplement which has won 12 industry awards and is trusted by some of the industry's most respected hair professionals: HAIR FOOD. Recent consumer trials showed that 98% of users experienced less hair loss from using HAIR FOOD over a period of 90 days and 98% found that their scalp health improved. Stand L115

Great Lengths

Great Lengths Tapes promise fast, professional results without permanent commitment. Application takes minimal time and is a great way to increase average client spend by adding the service to a cut and blow-dry appointment. Stand L120

Hair Loving

Great Lengths Tapes promise fast, professional results without permanent commitment. Application takes minimal time and is a great way to increase average client spend by adding the service to a cut and blow-dry appointment. Stand L120

Hair Tools

Speed up styling with the power and innovation from Head Jog’s Futaria range of hairdryers and electrical styling. High performance meets ultimate style to obtain sleek and healthy results. Find them on the Hair Tools stand. Stand N120

Indola

Indola are launching their new Care & Style range on 1 September The improved portfolio is compact yet complete, offering NEW care and styling heroes and providing hairdressers with everything they need to tackle the diverse hair needs they see every day – from colour fade to hair loss. Stand W160

Jaguar 

Jaguar is a best selling scissor brand and is offering exclusive UK products at a discount of up to 30% off. Stand S110

Jungle Fever
If you are looking for a premium but affordable Italian hair colour line, Jungle Fever offers an incredible variety of 120 colours, all of which provide excellent grey coverage, using micro-chromatron pigments for deep colour penetration and shine. Stand C132

K18 

Discover the secret to reversing clients’ damage in just four minutes with the K18REPAIR service powered by the reparative K18PEPTIDE. This two-step service strengthens and fortifies hair before reversing any potential damage from colour. Stand Q120

Kevin Murphy

KEVIN.MURPHY’s EVERLASTING.COLOUR range: the EVERLASTING.COLOUR WASH and RINSE both contain pH sealing technology which helps to close the cuticle for shinier, healthier hair, while the EVERLASTING.COLOUR. LEAVE.IN preserves colour vibrancy and protects hair from the environment. Stand B114

Manic Panic

Unleash the rainbow with the Manic Panic vegan and cruelty-free semi-permanent hair dyes! At Salon International 2024, shop the full High Voltage Classic Colour 118ml range at a special price with discounts of £7 each, 2 for £12 and 4 for £20! Stand H130

Masumi Headwear

The designers of luxury headwear and wigs, distributed both to salons and the NHS, are designed for clients going through hair loss. Register your wholesale account on the brand’s website and use the code SALONINTERNATIONAL to receive free shipping on all orders in 2024. Stand R180

Matakki

Check out the new Matakki Hanma, which is complete with a hand-hammered finish. Its meticulously honed blades glide through hair, reducing stress on the hair shaft and preventing split ends. Comes complete with a FREE Matakki leatherette wallet worth £30. Stand V111

Moroccanoil

The brand’s colour ambassadors and educators will be sharing the latest colouring trends and techniques using the amazing range of permanent and demi-permanent hair colours and lighteners designed for today’s colourist. Stand B111

National Hair and Beauty Federation
Visit the NHBF stand to be in with a chance of winning a hamper of goodies worth £400. All you need to do is visit the NHBF stand and sign up to their mailing list to enter. Stand T170

Nature Eva

Founded in Finland and manufactured in Brazil, the brand pride themselves on containing high quality plant-based ingredients. The brand only offers its professional products to clients who have been trained by Nature Eva, head to their stand to find out more. Stand S120

Neocape

Salon and barbering gowns with a unique hair stop collar, Neocape specialise in practical, but stylish gowns. Water, bleach and tint-proof styles are all available. Visit the stand to try on the gowns and benefit from special show prices. Stand R190

NXT

Come and meet Holly Bullock, NXT Brand Ambassador, and see NXT professional colour demonstrated live throughout the show. You can also find out about NXT's new innovative product, NXT Blonde FX. Stand B116

Olivia Garden

Olivia Garden is thrilled to announce the relaunch of the iconic MultiBrush, offered at an exclusive deal of buy three, get one free. Plus, discover the new Jean barber range when you stop by the stand to receive education from the brand’s experts. Stand P120

Only Curls 

Loved by over 250 salons, the lightweight, curl-enhancing products support hairdressers in confidently styling curls and curly clients embracing their natural hair. Stand J151

Phorest

Phorest is showcasing its new tipping solution, PhorestTips, which will help salons stay compliant with the upcoming Employment (Allocation of Tips) Act 2023, ensuring 100% compliance without the need for complexity. Stand L114

Procare

The Procare Write & Wipe Trolley is designed to enhance the efficiency and creativity of salon professionals. It combines functionality with an innovative approach, featuring a unique writeable and erasable surface, hair resistant wheels and foil bin. Stand J130

Remi Cachet 

Join Remi Cachet as they celebrate the launch of the Wonder Piece Clip-In Half Weft, which will enable you to instantly transform a client’s look. Enjoy an exclusive sneak preview of this new launch from the fast growing extension brand, available at a special show price exclusively for Salon International attendees. Stand V120

REM

See the Fame Hydraulic Styling Chair by REM – which boasts soft padded cushioning and ergonomic seating angles to ensure client comfort. The Fame is available in a choice of over 20 fabric colours and four base styles. Matching wash unit also available. Stand G130

Revlon Professional

Discover Revlon Professional’s Magnet Clay Bleach – the first lightening powder with eight levels of lift, specially developed for freehand techniques and part of the MAGNET BondIN SYSTEM which protects and creates internal hair bonds while offering a 360° protective shield against external aggressors. Stand C112

Salon Supplies

As well as sponsoring the VIP Lounge at this year's exhibition, Salon Supplies will be bringing their best-selling furniture brands such as Pietranera – expect to meet the distributors and don't miss your opportunity to see their range of salon furniture up close and personal. Stand N130

Schwarzkopf Professional

Get ready for high energy, endless interaction and amazing displays of talent on the Schwarzkopf Pro stage. This year, Schwarzkopf Professional's ambassadors will take to the stage to talk all things hair and there will also be presentations from the SKP Collective and Young Artistic Teams. Stand X134

Scrummi 

Picture this: a towel you can use once, and then bid farewell to without a second thought. Scrummi are all about freeing up your time while embracing sustainability. Stand X114

Sentio Salons

Providing market-leading insurance policies tailored to businesses in the hair, beauty and wellbeing sectors, Sentios’s policies are written on a bespoke basis ensuring that the cover they provide is aligned to your risk profile. Stand V102

Shed

Shed Root Juice Volumising Spray Foam is perfect for finer hair types wanting big, voluminous blowouts or for those shorter styles needing added texture for their look to last all day long. Stand P130

Spectrum One

Take a look at the full range of professional hair extensions in all four methods and 36 colours along with Spectrum One’s newest launch - the moisture haircare range. The brand will be offering 30% off its in-salon and online education courses along with 10-15% off its professional hair range. Stand X120

Takara Belmont

Discover world-leading equipment and hair care technologies that are redefining hair, scalp care and colour services. Learn how to boost business by expanding your service menus and upgrade with Takara Belmont’s 0%, zero deposit Finance Lease. Stand T130

Timely

The software brand are offering 50% off a 3-month Timely subscription for new customers who visit the stand. Plus, any existing Timely customers can stop by for an exclusive offer on its payment terminals. Stand X110

Wahl x Alan Howard

Introducing the newest and most advanced clipper yet from Wahl Professional, the Vapor. Combining their most powerful brushless motor with an all new F32 FADEOUT adjustable balding blade, the Vapor dominates the fade by cutting from bald to fade with one blade. Launching exclusively at Salon International. Stand T120

Zen Hair

Zen Hair is set to wow the crowds with the launch of its new SERENE Collection. This premium range of 100% Remy human hair Clip-In Ponytails and Clip-In Extensions offers effortless instant volume and length. Prices start from just £95 – don't miss out! Stand G120

Charlotte Grant-West

Charlotte Grant-West

Published 30th Aug 2024

Charlotte oversees the print magazine, website and social media channels at HJ. With over a decade of experience as a journalist, Charlotte was formerly Editor of Modern Barber and HJ Men, Social Editor at Netmums and Features Writer at Boots Health & Beauty magazine. She loves any products that make her hair bigger and more voluminous, and loves a behind-the-scenes peek at anything hair-related – whether it's a factory tour, BTS on a shoot or backstage at fashion week.

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