Taylor Swift - Hair Eras

Published 23rd Mar 2023 by Josie Jackson

Taylor Swift recently returned to the stage for the highly anticipated Eras Tour, which sees the singer-songwriter performing work from all 10 of her studio albums. From what we've gathered looking at social media posts, Taylor is keeping her hair relatively simple for the live shows, instead switching up her wardrobe throughout the setlist to celebrate each album's era. However, over the years the star has been known to switch up her aesthetic - particularly with each new music release - so HJ has decided to explore Taylor's most memorable hair eras. 

Country Curls

When Taylor Swift first emerged on the music scene, she was firmly in her country era, wearing her hair in tight curls à la Carrie Underwood. She stuck with this style through her first three albums, which helped her to solidify her recognisability in the industry. 

Full Fringe

When Taylor's fourth studio album debuted, and she began to move away from her country sound, she also transitioned into a new hair era - loose, warm-blonde waves with a full fringe. Ever since, Taylor has been synonymous with the look, providing ample hair inspiration for clients also looking to experiment with a fringe. 

Choppy Bob

While Taylor was in between albums, she switched up her look and embraced a shorter style, in the form of a choppy bob. We love the effortless texture this look creates.


In 2016 Taylor was featured on the cover of Vogue with a blunt, bleach-blonde bob, before sporting the look throughout Coachella weekend. While she retained her signature fringe, this was a dramatic new era for the singer. The makeover coincided with one of the most controversial times in her career, so if you have a client that's going through a breakup, or has just got a new job, this could prove excellent inspiration to help them switch up their look. 

Relaxed Braids

During the pandemic, Taylor, like many of us, eased up on the hair tools, instead relying on simple, soft braids. She released two albums during this period, both featuring braids on the artwork - a Dutch braid on Evermore and braided buns on Folklore. While braids have always been popular, some clients struggle mastering the look themselves - so why not add braiding alongside hair up on your service menu?

Check out more Taylor Swift hair inspiration here.  

Josie Jackson

Josie Jackson

Published 23rd Mar 2023

Josie supports the team with content for the print magazine, website and social media channels at HJ. Having grown up in a salon environment (thanks to her hairdresser mum) and even working as a Saturday girl before getting her degree in English Literature, Josie feels right at home in the industry. Although she’s experimented with a few creative colour looks in the past, she always comes back to blonde, and loves all things hydrating and bond building.

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