Supercuts teams up with tigi to launch #squadgoals uk competition
Leading high street salon brand, Supercuts is searching for a friendship group with #SquadGoals to rival Taylor Swift and Cara Delevingne. Teaming up with TIGI, Supercuts is on the hunt for the fresh new faces of the brand.
Jenny Smith, Marketing Manager at Supercuts, said: “The #SquadGoals phenomenon is massive right now and it really resonates with our core customer group. With social media playing such a big part in the salon industry, we wanted to give our guests the chance to shape the brand by expressing their style and ultimately becoming the face of Supercuts online.”
Supercuts #SquadGoals competition coincides with the launch of the brand’s new collection, Fuse. Kieron Fowles, Creative Director at Supercuts, added: “The Fuse collection takes inspiration from the ‘it’ crowd that everyone wants to be a part of. Each of the members bring their own style influenced by current trends, music, fashion and sub-culture – and together they make a power group with the most enviable #SquadGoals. Through the #SquadGoals competition, we want to discover the next generation of trend leaders with their individual style and personality.”
Salon teams from across the Regis UK group are also getting involved by posting their own #SalonSquad with the chance to win a hamper of TIGI products.
