Shopping baskets at the ready, r+co announces launch in ireland

R+Co has announced their launch across Ireland in a partnership between Rebel Beauty Brands and leading Irish distributor Xpert Professional. R+Co is a brand that promotes clean, cruelty-free haircare. The range is vegan, gluten-free, colour-safe and has been available in the UK since June 2016. The products are genderless and are favoured by a number of celebrities. Namely, Chilling Adventures of Sabrina actress Kiernan Shipka who covered Nylon magazine’s May 2019 The Gen Z Issue. Her hair was styled by R+Co’s collective member, Ashley Streicher. Once the distribution in the UK was completed, they decided to expand into Ireland. Naturally, the choice to enlist Xpert Professional was due to its reputation of a market leader in Irish hair and beauty distribution. Alastair J Gourley, managing director of Rebel Beauty Brands, comments: “We are very pleased to bring further diversity to the Irish hair and beauty market by launching R+Co with Xpert Professional. With an exceptional team, driven to both educate and inspire hairdressers, this is the perfect partnership!”