SalonIQ, a leading cloud-based salon software platform, has announced the appointment of Sam Kendall as Chief Executive Officer (CEO). With over 15 years of experience in the hair and beauty industry, Sam brings a unique blend of salon-floor insight and executive leadership to the role.
Having joined SalonIQ in 2014, Sam has progressed through key positions including Marketing Manager, Operations Director, and most recently, Managing Director. Her extensive knowledge of salon operations, paired with expertise in HR, payroll, and digital business tools, makes her the ideal candidate to guide the company’s continued innovation and expansion.
“Stepping into the role of CEO at SalonIQ is an incredible milestone in my journey with the company. Having been part of this business for 11 years, I’ve seen first-hand the impact of technology in transforming the salon industry, and I’m grateful for the trust placed in me and excited by the opportunities ahead.
“My focus as CEO is on continuing to drive innovation, enhance our client experience, and support the incredible salons that rely on us. I also want to inspire salon owners and professionals to pursue their passions and achieve their fullest potential. The future holds big things for SalonIQ, and I’m looking forward to leading the team into this next phase of growth and success.”
Sam began her career as a hairdresser before transitioning into the tech and management side of the salon industry. This real-world salon experience enables her to deeply understand the challenges faced by modern salon owners — making her uniquely positioned to develop software that truly supports their needs.
David Levine, founder of SalonIQ, said: “Sam’s in-depth industry knowledge is second to none, and she has proven herself as a remarkable team leader with a huge passion for the industry in everything she does.
“Her journey from the salon floor to the executive office is a testament to her dedication and ability, and we’re lucky to have her. Sam has a clear vision for SalonIQ and there is no one more capable or more well-suited to the role of CEO.
“She hasn’t just been a part of the team for the last few years but has been the very engine driving the business. Her passion, energy and organisation skills have been instrumental in creating a work environment that thrives on creativity and efficiency, and we all wish her every success in her new role.”
Cara Goodwin, COO at SalonIQ, added: “Sam is an authentic and valued leader, and she always puts the needs of customers first. She drives innovation and is admired in the industry and amongst colleagues, and I couldn’t think of anyone better to take the natural next step into the position of CEO.”
SalonIQ, founded in 2013, was built by salon owners for salon owners. Today, it is the number one salon software platform in the UK, supporting over 2,500 salons. The company’s mission is to empower businesses in the hair and beauty sector with cutting-edge tools to streamline operations, boost client engagement, and drive growth.
Powered by a team of over 30 industry experts, SalonIQ offers not just software, but a complete support and education ecosystem for modern salon businesses.
