Salon international 2011: business extra

As well as all the live shows and creative inspiration, Salon International was also the perfect destination for hairdressers and salon owners to seek business advice and guidance.

Business Extra had a fascinating programme of four presentations to help salon owners and managers to maximise their efficiency and increase their profits.  

SARAH CROSS

Sarah Cross specialises in loyalty and client relationship management. In her illuminating Business Extra presentation Sarah shared with the audience her tips on innovative loyalty strategies, tools and techniques. Read more >>

HELLEN WARD 

Managing director of the award-winning Richard Ward Hair & Metrospa, Hellen Ward, shared her journey from taking over a bankrupt salon to running a business with a multi-million pound turnover with her Business Extra audience. Read more >>

MICHAEL VAN CLARKE

 

Michael Van Clarke's reputation as an incredibly astute businessman - he's got a clutch of British Hairdressing Business Awards to prove it - ensured a packed seminar room for his session at Salon International's Business Extra. Read more >> 

 LOUISE WOOD

"PR is probably the one thing that will give you the edge in a really difficult market," was PR expert Louise Wood's opening line to her Business Extra Seminar audience. Read more >>