Robert eaton announced as wella professionals uk and ireland technical director

Multi award-winning hairdresser, Robert Eaton, from Russell Eaton salons, has been named as Wella Professionals UK and Ireland technical director and will work with an iconic team of world-class colourists, aptly named the Wella Professionals Colour Creatives. In this newly created position Robert will be specifically working with the trade press to share his product knowledge and technical excellence, he will also deliver a selection of Master Colour courses within the Wella studio network. Robert will continue to be a key Mentor for Wella and will deliver shows and seminars both globally and in the UK. Robert’s additional role within the Russell Eaton Salons at its creative director will remain unchanged. Coty Professionals marketing director Kyle Karim comments: “We have seen Robert’s career grown tremendously in the last decade and are honoured and privileged to be presenting him as our technical director. Robert has a creative flair that is unique and directional. I am confident he will continue to help elevate the craftsmanship of the hairdressing industry and our Wella Professionals brand.” Robert’s role will commence with immediate effect. “I love being part of the Coty family. As global beauty giants, I am so privileged to be Wella Professionals Technical Director and can’t wait to get stuck in to my role. The Colour Creatives are a hugely talented team of artists, so to be working alongside them for Wella is an incredible opportunity,” says Robert. The Wella Professionals Colour Creatives team will include a carefully selected group of colourists who will collectively work alongside Wella Professionals on new product development, presenting shows and seminars to continually help innovate and elevate the industry. Wella Professionals full Colour Creative Team & Colour Creative Educators include: Robert Eaton, UK technical director Sean Nolan, HOB Salons Claude Baumann, D&J Ambrose Claire Chell, Francesco Group Jayson Gray, Karbon Kyd Dan Spiller, Marc Antoni Edward Darley, Sassoon Academy Siobhan Golden, Toni & Guy Darren Lacken, Crow Street Collective