Paul mitchell hosts london mainstage event

Hundreds of hairdressers, or members of the Paul Mitchell “family”, gathered at the Novotel, Hammersmith for the London leg of the brands I’MPossible Mainstage 2013 event. The day, hosted by Paul Mitchell’s UK distributor Salon Success, saw delegates choose between four educational seminars – The Next generation with salon owner and Paul Mitchell trainer, Colin Caruso, who shared his creativity using new Paul Mitchell Shines XG and Color XG; Mannerisms with international trainer Sam Burns, who shared his tips on attracting and keeping male clients; The Cut with Paul Mitchell  UK artistic education team members Carlo Cardinale, Pep Pasqualino and Rocco Tizzano who created looks inspired by the London street scene; and Session Style with Lucie Doughty, Paul Mitchell education director, who worked with UK-based educators to create a multitude of catwalk-inspired looks. The days culminated in a finale show, hosted by artistic director, Stephanie Kocielski, which brought together all the creative elements of the day, with segments representing each of the Paul Mitchell brands.