P&g grooming sponsors london collections: men
Published
11th Jun 2012
by rachael
P&G Grooming has been announced as an official sponsor of London Collections: Men - the new standalone menswear showcase for British designers, which launches on Friday 15 June 2012.An extension of Men's Day at London Fashion Week, the new showcase will celebrate both the creative and commercial importance of traditional British brands and emerging talent.
P&G's haircare brands Wella Professionals and Frederic Fekkai will create looks for leading designers Ricard Nicoll and Jonathan Saunders, while grooming brands including Gilette, Braun and Oral B will host a pop-up P&G Groom Room for guests at top venue, The Hospital Club.
James Nunn, P&G Grooming Communications said: "P&G is delighted to partner with the British Fashion Council in establishing the first London Collections: Men event in June. Male grooming is a key component of men's style and we're excited to showcase our product innovation alongside London's talented designers."
