Nicce and fudge professional present london men’s fashion week aw20 preview

Fudge Professional’s hair team, led by their global brand ambassador Jonathan Andrew, created looks for the NICCE AW20 preview recently using products from the Fudge Professional range. Speaking about his inspiration for the hair looks at the preview, Jonathan said, “NICCE was going old school with its collection drawing on the bold streetwear-inspired looks housed in an After Party vibe, so I wanted to take the hair on an end of the night hair journey. We went for a relaxed style, working with the natural textures and definition for the boys and then with the girls creating sleek, high shine finishes showcasing the versatility of the range.”

Step by Step GIRLS:

Step 1: Prep the hair with new Fudge Professional Blow Dry Aqua Primer (£15.50) and blow dry the hair using a flat brush. Step 2: Using irons, section the hair and straighten each section down to create a poker straight finish. Step 3: Neaten up the ends of the hair with clippers for a sharp line, and apply new Fudge Professional Aqua Shine Serum (£15.50) to keep the hair sleek. For added shine use Fudge Professional Skyscraper (£12.00) to finish the look.

Step by Step BOYS:

Step 1: Work the new Fudge Professional Blowdry Aqua Primer (£15.50) and new Fudge Professional XXL Hair Thickener (£15.00) into the hair and blow dry in using your fingers to create a natural definition and movement. Step 2: Rub a small amount of new Fudge Professional Surf Paste (£14.00) onto your hands and apply to the root and mid lengths for added texture. Step 3: Finish the look with a spritz of the Fudge Professional Hed Shine (£14.00).