The National Hair & Beauty Federation (NHBF) is thrilled to announce a major change to its highly anticipated Top 100 Influencer Index. Now in its fifth year, due to overwhelming demand and the incredible talent within the sector, the awards will now be divided into two distinct categories: the Top 50 Hair Influencer Index and the Top 50 Beauty Influencer Index.
As the NHBF Top 100 Influencer Index continue to grow, this separation ensures a greater focus on the achievements of professionals across both sectors, giving more recognition to the creators, educators, and trendsetters shaping the sector. NHBF Chief Executive, Caroline Larissey commented: “The demand for the NHBF Top 100 Influencer Awards has been absolutely phenomenal. Splitting the awards into two categories allows us to truly showcase the incredible talent and influence across both the hair and beauty sector. We will be unveiling the venues for each final shortly.”
The NHBF Top 100 Influencer Index is open for entries and is open to all hair and beauty professionals working in the sector who meet the below criteria:
- A professional currently working in the hairdressing, barbering, beauty, spa, nails or aesthetics industries.
- Applicants should have an applicable qualification in the industry they are working in from a regulated awarding organisation, or equivalent continual experience working in the industry (5 years+).
You can nominate as many people as you wish, including yourself, and the NHBF encourages entrants to post it on social media using the hashtags: #NHBFTop100Influencers. #NHBFTop50HairInfluencers #NHBFTop50BeautyInfluencers
You can nominate your Top 100 Influencers here.
The nomination process is simple:
- Enter your name and the name of the person you’re nominating.
- Enter their social media handles (Instagram, TikTok & YouTube).
- Tick the category you are nominating in i.e. Hair or Beauty.
- Confirm that you/they meet the nomination criteria.
Once the nominations close, a Top 250 longlist will be compiled. This will then be independently evaluated based on the following metrics/criteria:
- Followers – the number of people following you/the nominees.
- Engagement – the number of mentions, shares, links, and impressions of your/the nominees’ posts.
- Reach – how many people have seen your/the nominees’ posts.
