New york fashion week spring/summer 2013: jeremy scott
Published
14th Sep 2012
by rachael

Eugene Souleiman created an exaggerated braid and bun for the Jeremy Scott show Spring/Summer 2013 show at New York Fashion Week.
Show: Jeremy Scott
Stylist: Eugene Souleiman
Inspiration: "The clothing collection this season is very expensive-looking and features a lot of black and gold, with a feeling of luxury to it. I wanted to create a hair look that was rich and sexy to complement the clothes. My inspiration comes from a lot of places; a kind of melting pot of African, Asian, Egyptian, Arabic and just a touch of 'ghetto fabulous'.
"I wanted the hair to be viewed as an accessory to the collection which is why I created a long rope braid that almost looks like a piece of jewellery."
The look: Smooth, sleek and perfect-looking with an over-long six-strand braid attached to a perfectly placed small bun.
Get the look: Start with clean, freshly-washed and conditioned hair using Wella Professionals Enrich Shampoo and Conditioner to ensure hair is in perfect condition.
Spray Perfect Setting Blow Dry Lotion on to the roots of the hair and use a flat brush to blow-dry hair away from the face and up from the nape of the neck.
Section out a circular section of hair from the crown and secure in a ponytail right on the crown of the head.
Take the front section of hair and pull upwards while brushing with a soft bristle brush and spraying with Stay Essential Finishing Spray - continue to brush and spray until the hair is perfectly straight with no fly-aways.
Repeat this process with the back section of hair (this is where you need two pairs of hands!) and join the front and back section together with the original pony-tail and tie together on the crown of the head - add more hairspray and brush away any loose hair so that the hair is completely smooth.
Twist the pony tail loosely and pin in to a secure bun. For a final glossy finish spray with Shimmer Delight Shine Spray.
Take the pre-made long braid and securely attach to the bun - at the show, Eugene did this by 'sewing' it in to the hair with elastic. Finish off with some more Stay Essential Finishing Spray.
Key products: Wella Professionals Enrich Shampoo and Conditioner, Perfect Setting Blow Dry Lotion, Stay Essential Finishing Spray and Shimmer Delight Shine Spray