Matrix launches oil wonders flash blow dry oil

British women spend an average of 14,000 hours taking care of their hair during their lifetime - time that could be halved thanks to the launch of Matrix Oil Wonders Flash Blow Dry Oil. The styling product promises to cut the time it takes to dry hair by half, while still leaving hair as soft and shiny as you'd expect from an expert blow-dry. This new launch comes hot on the heels of the launch of Oil Wonders, which features an oil, shampoo and conditioner in three different ranges for coloured, frizzy and weak hair. Combining the positive benefits of the original treatment, the newly-launched blow-dry elixir promises to leave hair weightless, soft, supple and shiny. And, by cutting down blow-dry time by up to half, the oil also means you can increase the number of blow-dries you fit in to your salon schedule and speed up the service for those time-sensitive clients without any compromise on quality. "Matrix Oil Wonders Flash Blow Dry Oil makes blow-dries at least twice as fast – that's a given," says salon owner Christian Wiles. "You can halve your drying time easily, so it's perfect for express blow-dries." RRP £12.99 Call 0800 387 608 or visit www.Matrixhaircare.co.uk/oilwonders for more information.