London Fashion Week SS26 once again set the stage with hair playing a leading role in defining each designer’s vision. This season’s standout looks included Philipp Haug for Schwarzkopf Professional at Edeline Lee, Danilo Giangreco for Revlon Professional at Dreaming Eli, Joanna Cree Brown for Design Essentials at Labrum, Cos Sakkas and Efi Davies for TONI&GUY at Paul Costelloe and Di Petsa respectively, as well as the support of Cloud Nine and R+Co at VIN+OMI. Together, these hair moments shaped the ultimate guide to SS26 hair trends, offering inspiration straight from the catwalk for salons, stylists and clients alike.
London Fashion Week SS26 Hair Round-Up
Schwarzkopf Professional x Edeline Lee
Hair by Philipp Haug
Philipp Haug created a sleek, powerful ponytail that framed the models with a strong, modern silhouette.The look featured a sharp side parting, with hair smoothed into a polished crown using mousse and gel from the Schwarzkopf Professional Session Label range. Ponytails were styled either tucked neatly into the clothing for a sculptural effect or left to fall clean and elegant, striking a balance between strength and simplicity
Hero products: Schwarzkopf Professional Jelly Bendable Styler, Dry light hold Hairspray, Volumising Mousse
Schwarzkopf Professional for Roksanda SS26 Credit: Alla Bogdanovic
Revlon Professional x Dreaming Eli
Hair by Danilo Giangreco
Danilo Giangreco for Revlon Professional crafted the romantic “love-me knot” to echo Dreaming Eli’s My Name is Amore collection. Crown braids were softened into textured buns, with wisps left loose for an undone elegance. Hero products: Revlon Professional Style Masters Amplifier Mousse, Rest Spray.
R+Co x VIN + OMI
Hair by Karoliina Saunders
For VIN + OMI’s Dysphoriana, Karoliina Saunders led a 30-strong R+Co team across 60 models and the Cloud Nine team were on hand to support, and promote a new campaign for Ditch the Label, the global youth charity that supports young people who have issues with mental health, identity and victims of bullying. Looks reflected global tension and disruption through distressed beehives and explosive, sculptural hair.
Hero products: R+Co Skyline, Vicious, Rockaway Sea Salt Spray.
Hair by Sam McKnight
Hair by Sam McKnight MBE
Sam McKnight delivered couture elegance with a modern French twist updo, full of lift, volume, and shine.
Hero products: Superlift, Easy Up Do, Modern Hairspray.
Design Essentials x Labrum London
Hair by Joanna Cree Brown
At Labrum’s Osmosis show, Joanna Cree Brown’s team created sculptural braided florals, textured "sand hair” and natural textures that celebrated cultural migration.
Hero products: Loc & Braid Gel, Almond & Avocado Curl Stretching Crème, Diamonds Oil Sheen Spray.
TONI&GUY x Paul Costelloe
Hair by Cos Sakkas
Cos Sakkas channelled Sharon Tate’s ’60s glamour with voluminous beehives and soft strands, matching Paul Costelloe’s retro-inspired silhouettes.
Hero product: label.m Texturising Volume Spray.
TONI&GUY x Di Petsa
Hair by Efi Davies
Efi Davies’ tactile, sea-salted textures reflected Di Petsa’s themes of transformation and discovery. Hair felt raw yet confident, mirroring the collection’s magical realism.
Hero product: label.m Sea Salt Spray.
TONI&GUY x Ahluwalia
Hair by Cos Sakkas
A sleek bun dissected by three hair strips symbolised love’s complexity in Ahluwalia’s Affinity collection.
Hero product: label.m Heat Protection Mist.
TONI&GUY x Karina Bond
Hair by Efi Davies
Inspired by 3D printing, Davies sculpted futuristic, studded silhouettes echoing Karina Bond’s avant-garde designs.
Hero product: label.m Ultimate Hairspray.
Bumble and bumble x Simone Rocha
Hair by Holli Smith
Holli Smith’s playful, undone look captured teenage rebellion for Simone Rocha’s SS26 show.
Hero products: Thickening Spray, Surf Spray, Styling Oil, Dryspun Texture Spray.
Bumble and bumble x Emilia Wickstead
Hair by Soichi Inagaki
Soichi Inagaki reflected Robert Mapplethorpe’s contrasts with lived-in, sculptural textures that balanced softness and strength.
Hero products: Prep Primer, Curl Defining Cream, Styling Oil.
KEVIN.MURPHY x Dilara Findikoglu
Hair by Eugene Souleiman
Eugene Souleiman fused Victorian discipline with witchy chaos, adding chains, braids, and branches for Dilara Findikoglu’s dramatic runway.
Hero products: HAIR.RESORT SPRAY, SESSION.SPRAY, ANTI.GRAVITY SPRAY, POWDER.PUFF.
INDOLA x Pauline Dujancourt
Hair by Johanna Cree Brown
For Pauline Dujancourt’s SS26 collection, inspired by Nina from The Seagull, Johanna Cree Brown and the Indola team created sleek, sculptural wrapped hair. Precision sections were styled flat to the head, with zig-zag folds crisscrossed over the crown to add striking detail. The polished finish contrasted with the collection’s soft, romantic volumes, balancing delicacy with strength.
Hero products: INDOLA Volume & Blow-Dry Spray, INDOLA Thermal Protector, INDOLA Strong Lacquer.
Schwarzkopf Professional x Hu Bing
Hair by Philipp Haug
Most of the models wore hats at Hu Bing's show so Philipp Haug focused on versatility when designing the looks. He created a wrapped Ponytail taken to the next level by wrapping long lengths of hair around itself, creating a sculptural silhouette. Under the hats, short and edgy pixie fringes peeked out from beneath giving a playful 1960's vibe.
Hero products: Schwarzkopf Professional Jelly Bendable Styler, Dry light hold Hairspray, Volumising Mousse
Schwarzkopf Professional for Roksanda SS26
Authentic Beauty Concept x Roksanda
Hair by Anna Cofone
The hair stayed true to Roksanda's exploration of form using high gloss shapes with curves and graphic lines that felt both modern and timeless whilst staying true to Authentic Beauty Concept's ethos of mindful beauty. Hero products: Authentic Beauty Concept Hydrate Spray Conditioner, Cosmic Blow Dry Jelly, Glow Spray Serum and Working Hairspray
Authentic Beauty Cocept for Roksanda SS26
Authentic Beauty Concept x ERDEM
Hair by Anna Cofone
At ERDEM hair echoed the collection's dreamlike world. Hair was tousled and lived-in, with abstract waves and kinks as if she had pickniced and partied for days on end.
Hero products: Nymph Salt Spray, Flawless Primer, Airy Texture Spray and Pliable Paste
Authentic Beauty Cocept for ERDEM SS26 Credit: Thomas Morgan
Authentic Beauty Concept x Susan Fang
Hair by Anna Cofone
Hair was designed with a duality of organic and sculptural elements: real textures layered with directional forms, deep side partings sweeping across the face, and floating loops adding lightness and dimension.
Hero products: Nymph Salt Spray, Flawless Primer, Airy Texture Spray, Glow Spray Serum and Hand and Hair Light Cream
Authentic Beauty Concept for Susan Fang SS26 Credit: Joss Wild
