Lfw trend report: soft ponytails at eudon choi

Soft, cool and modern was the brief for hair lead, Steven Low, at Eudon Choi SS18. The low-key ponytail perfectly offset Choi's signature feminine sensibility. The clean lines were inspired by the iconic Eileen Gray and her architectural eye.

Get the Look - Eudon Choi

The hair was prepped with Tecni.ART Pli at the roots and blasted dry before a small tong was used around the hairline to encourage gentle movement and texture. Hair was gathered into a ponytail at the occipital bone, leaving the elastic exposed for a modern nod. The roots and lengths of the ponytail were dusted with Tecni.ART Super Dust for a raw finish juxtaposed with sides that were pulled and pinned tight. Infinium was misted for barely there hold.