L'oréal colour trophy releases expert advice for finalists

Are you short-listed for L'Oréal Colour Trophy? The brains behind the fashion-led colour competition have released a trio of videos for entrants, showcasing exactly what judges are looking for, the trends that are shaping the new season and advice from the 2012 winners.

And, proving the competition's fashion credentials, the videos feature advice from no less than Vogue's art director, Jennifer Grant, who will talk you through model-casting, styling and trend research.

You can also enjoy expert advice from Colour Trophy judges - including Richard Ward and Sally Brooks - and top tips from last year's winners, the team at Westrow.

Visit the L'Oréal Colour Trophy YouTube channel to see more, or scroll down for the first video in the series.