It's electric at salon international
With their new product range to showcase and an academy to promote, first-time exhibitors Electric Hairdressing came to Salon International to tell the industry they have arrived in a big way!
And what more eye-catching way to draw people to their stand than by giving away this über cool branded Vespa?
It's a 1962 Vespa Sprint and someone is going to be riding off into the sunset on it come Monday evening!
All visitors booking a course at Electric's training academy this weekend will be entered into a the prize draw before the lucky winner is picked on Monday.
Electric Hair's creative director Mark Woolley says: "I'm really excited to be exhibiting at Salon International.
"I feel like we have got something special and are a brand that is going places so I want the best possible platform to launch Electric internationally and also to let my peers in this country know what is happening with the brand."
Photos from Salon International 2011