HARE & BONE Esher is a trend conscious, expert-led and client-focused salon. These are all attributes that have made the HARE & BONE brand, which launched in London’s Fitzrovia five years ago, a success.
Owner and creative director Sam Burnett chose the Surrey town of Esher to open his second salon due to its burgeoning suburban community. “Esher is home to a lot of creative individuals who have moved out of central London to pursue a slower pace of life,” he explains. “We look after clients who would have originally booked with us in Fitzrovia, but now visit the Esher salon with their mum, partners and children.”
The interior inspiration for Hare and Bone Surrey
The interior has a calm ‘stay-all-day’ vibe to suit the clientele. Sam employed Reis Design agency to work their magic on his two new retail units in Hare and Bone Surrey. The salon features a classic minimalist design with a monochrome colour scheme. It includes touches of gold and brass, along with an abundance of plants to add interest and warmth. The combination comes together to create a look that is classy but welcoming for both clients and team members.
“We took cues from British modernity and combined this with a hint of British heritage,” explains Sam. “Just like in the original salon we took inspiration from the London Underground, boutique hotels in New York, London warehouse spaces and a minimal monochrome design.”
The lighting
The salon is lit with feature lighting inspired by the ACE Hotel in Shoreditch, which gives the space a polished appearance. It also softens the industrial feel of the newly built space. “We used reclaimed parquet flooring that is both practical and sleek and it’s in keeping with our desire to be both pragmatic and beautiful,” Sam points out.
Concrete effect walls add to the salon’s cohesive mix of textiles and loft-style industrial shelving. Screening allows the team to display retail alongside books, plants and other lifestyle elements. High gloss metro tiles, plants and textured glass create sensory delight for the eye. With breakout areas, an eclectic mix of retro furnishing and a fully functioning coffee bar, HARE & BONE knows how to make clients feel truly at home in this suburban Surrey outpost.
