Great Lengths Certification: Elevating Your Salon Business

Published 12th Sep 2023 by Charlotte Grant-West

Are you looking for new ways to increase your salon turnover? If so, have you considered adding a Great Lengths extensions service to your salon?

Adding a specialist service to your salon menu can attract a whole new client base, bringing with it countless benefits for your business. One way to achieve this is by becoming a Great Lengths certified stylist. This certification not only brings a host of business benefits but also upholds ethical hair practices, offering an unparalleled chance to elevate your salon's standing, profits, and clientele.

Boosting Revenue and Attracting a New Client Base

Becoming a Great Lengths certified stylist can open new avenues for revenue generation. Hair extensions have become a popular and sought-after service among clients looking to achieve a stunning transformation. By offering Great Lengths hair extensions, you position your salon as a destination for premium quality hair solutions. These extensions are renowned for their seamless integration, natural appearance, and durability, guaranteeing client satisfaction and repeat business.

Additionally, entering the realm of certified Great Lengths stylists allows you to tap into a previously untapped client base. Clients seeking premium hair extensions often conduct thorough research to find a reputable and certified stylist. Becoming a Great Lengths certified stylist, leads to increased foot traffic and expanding your salon's reach.

"As CEO of HB Collective, the home of Great Lengths, I've witnessed firsthand the transformative power of becoming Great Lengths certified. This certification not only expands your skill set but also opens doors to a world of elevated business potential and ethical hair excellence." 

Joscelin McCourt, CEO of HB Collective, the home of Great Lengths

Ethicality and Premium Quality

As responsible salon owners and stylists, the ethicality of the products and practices you use is of paramount importance. Great Lengths stands out not only for its quality but also for its ethical sourcing of hair. The hair used in Great Lengths extensions is ethically sourced, ensuring that it comes from reliable and traceable origins. This commitment to ethicality aligns with the values of conscientious clients who prioritize sustainability and responsible sourcing.

The premium quality of Great Lengths hair extensions sets them apart from competitors. The extensions are crafted with care to ensure that each strand mirrors the natural characteristics of human hair, from texture to colour.

B Corp Status

Great Lengths' dedication to ethical practices is further exemplified by its B Corp status – and they are the first extensions company to achieve this. As a B Corp-certified company, Great Lengths demonstrates its commitment to using business as a force for good. This certification reflects the company's alignment with rigorous social and environmental standards, ensuring that your association with Great Lengths is a testament to your salon's dedication to responsible business practices.

Application Methods

Becoming a Great Lengths certified stylist opens the door to mastering two cutting-edge application methods: the GL Pre-Bonded Luxury Keratin Hair Extensions and GL Tapes. The pre-bonded method utilises keratin bonds to attach the extensions, resulting in a seamless and natural look that lasts. On the other hand, the GL Tapes method involves reusable tape-in extensions, providing a quicker application process and versatility in creating voluminous styles.

The decision to become a Great Lengths certified stylist can revolutionise your salon business. By offering premium quality, ethically sourced hair extensions, you'll not only enhance your revenue but also attract a new client base that values both style and responsibility. The B Corp certification and the two application methods showcase Great Lengths' commitment to excellence and innovation, aligning perfectly with your salon's dedication to providing the best for your clients.

Step into the world of Great Lengths certification and elevate your salon business to new heights. With the power to transform lives and empower clients with confidence, Great Lengths is not just about hair – it's about unlocking endless possibilities.

Interested in becoming a Great Lengths certified stylist? Email [email protected] or call +44 (0) 113 278 1292 to speak to the Great Lengths team. 

This is a sponsored post in collaboration with Great Lengths.

Charlotte Grant-West

Charlotte Grant-West

Published 12th Sep 2023

Charlotte oversees the print magazine, website and social media channels at HJ. With over a decade of experience as a journalist, Charlotte was formerly Editor of Modern Barber and HJ Men, Social Editor at Netmums and Features Writer at Boots Health & Beauty magazine. She loves any products that make her hair bigger and more voluminous, and loves a behind-the-scenes peek at anything hair-related – whether it's a factory tour, BTS on a shoot or backstage at fashion week.

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