Ghd host the night of the fallen angels tour

ghd has continued its global expansion programme with a three-city European tour fabulously entitled ‘The Night of the Fallen Angels’. The two-act extravaganza was staged in Copenhagen, Florence and Madrid and played to a total of 3,000 enthusiastic and enthralled hairdressers. Act 1 – Creation The international ghd Directive showcasing 11 ethereal looks on live models around the theme ‘Heavenly Creatures’. These ‘pure and virtuous’ creatures then systematically and shockingly fell from grace in the wickedly sinful and sexy Act 2 – Corruption High-octane dance numbers and special effects. “The Fallen Angels Tour was an extraordinary undertaking," said Beth Watson, ghd Education Director. "The venues, branding and sheer scale of the event was amazing, but well worth it to produce such an extravaganza. "We wanted stylists in Denmark, Italy and Spain to have a real ‘brand immersion’ experience and to see some really credible, exciting hairdressing. "The feedback has been great. We hope this will lead to further UK and European shows next year.”