Fudge pop up at brit awards 2013
Published
20th Feb 2013
by rachael
Fudge have set up shop backstage at the 2013 Brit Awards with a pop-up salon in the backstage spa area.
Pampering press, celebrities and crew, the Fudge salon has already seen its fair share of action over the first two days of rehearsals and set-up.
Set in a 12' x 12' space, the orange and white mini salons has two chairs for styling, trims and style touch-ups tonight.
With no backwash available, Fudge Dry Shampoo and Conditioner look set to be the salon's hero products, artistic director John Vial revealed.
The salon has already featured on Radio 1 and ITV's Daybreak, with Greg James, Russell Kane, Zane Lowe and Huw Stevens all popping in over the course of the day.
Other high profile guests have included beauty blogger Tanya Burr, Jo Wiley, Lisa Snowdon and Laura Whitmore, who have all enjoyed styling and goodie bags in the salon and band members performing with Justin Timberlake and Taylor Swift have also popped in to be spruced up.
Ahead of the performance at the event, rock band Muse also paid a visit - with their management claiming they were in 'desperate need of hairspray'!
The boys are already keen fans of Fudge so were pleased to pop down for some goodie bags of their favourite products including Mate Hed Extra Matte Holding Clay, Hairshaper and Matte Hed Gas.
