Elumenated hair color: get the looks
Published
12th Oct 2018
by
Kate Woods

We’ve all been wowed by shiny, vibrant hair colour on social media and most colourists have had a client visit their salon with a photo that they know is going to test their talents to the limit.
Now’s your time to shine (or rather make your clients locks shine!) and rediscover your creativity.
Following the release of
@Pure Pigments in early 2018 and the introduction of the innovative
Goldwell SYSTEM, you now have all the tools you need to create any hair colour you can imagine.
So it’s time to illuminate your colour business with the
@Elumenated Hair Colour Services.
COLOR MORPHING

Creates iridescent and holographic color effects in the hair that change and move with light.
Hair color: Topchic
System: Structure Equalizer, @Pure Pigments, Thickener
COLOR WASHING
Creates beautiful pastel washes ranging from subtle to intense. Lighter tones can be illuminated with veils of soft colour.
Hair color: SilkLift, Colorance
System: Structure Equalizer, BondPro+, @Pure Pigments, Thickener
COLOR COOLING

The new color service which creates beautiful, cool shimmering tones – suitable for both blondes and brunettes.
Hair color: Topchic
System: Structure Equalizer, @Pure Pigments
COLOR BOOSTING

Perfect for creating spectacular intensity and show stopping looks with vivid brilliance and colour saturation.
Hair color: SilkLift, Topchic, Colorance
System: Structure Equalizer, BondPro+, @Pure Pigments, Thickener
Want to know more? You can see the complete transformations here. Goldwell account holders should speak to your rep to find out more or contact 03301 239530 to discover how @Pure Pigments and Goldwell SYSTEM can grow your colour business.
This is a sponsored feature for Goldwell.