Easydry launch #easydryontour

Becoming more and more environmentally conscious is more imperative than ever for salons and stylists. Biodegradable towel company, Easydry has fast become a pioneer in this area of the industry supplying top tier clients from all over the world. To celebrate this global impact, Easydry has launched social media campaign #EasdryOnTour and is inviting it’s fans, friends and clients to snap a photo with an Easydry and tag it on social media #EasydryOnTour. Participants from Ireland, the UK, the USA and Australia have already started supporting this campaign, so why not join in too? Anya Dellacompagni from Francesco Group explains why the award-winning chain has partnered with Easydry, “The great thing about Easydry is that they are so much more hygienic than cotton towels. We use them once and then they go straight in the recycling bin. Our clients love them." Across the pond, Easydry fans and ambassadors include AHFA Hairdresser of the Year 2016 Caterina di Biase who says, “As hairdressers we need to be environmentally responsible. Water usage is high among salons and we have to address that. Using Easydry towels is a simple way to do more because they help us save water and are biodegradable and environmentally safe.” Join in the social media movement and upload your images to twitter or instagram. Don't forget to tag them #Easydryontour.