With every twist and twirl, from coils to curls, every client’s hair has its own unique shape, pattern and texture. Curly hair rarely lacks individuality and dimension, but can pose challenges when it comes to styling. Introducing CURLS LIKE US – a new joi-ful wave of styling products by JOICO, designed to bring back the JOI when styling curls. The CURLS LIKE US range includes Curl Hydrating Foam, Curl Crème Styler and Curl Defining Gelée. This curl-enhancing trio will help your clients embrace their curls, not just style them – leaving them frizz-free and fabulous.
The CURLS LIKE US range is formulated with Algae Oil, Moringa Seed Oil and Vegan Protein, three essential elements to achieving the curls of your clients’ dreams! Algae Oil adds moisture back into the curls, whilst Moringa Seed Oil helps to stimulate hair growth and strengthens the hair and scalp, and Vegan Protein helps to repair the hair, mimicking the protein found in naturally healthy hair.
CURLS LIKE US helps to define curls and reduce frizz, while helping to promote healthy-looking curls and leaving hair feeling soft and hydrated. CURLS LIKE US is your curly-haired clients’ new best friend.
Bruno Marc Giamattei, Creative Director JOICO EMEA and Creative Director Marc Antoni Art Team, said: “While containing nourishing ingredients, this range will not weigh your curls down. It adds definition and dimension to lacklustre curls. CURLS LIKE US is a staple for curly hair - this collection will give your clients’ curls the TLC they need.”
Find out more at www.joico.eu/style-finish/ or visit @joicoeurope on Instagram
This is a sponsored post in collaboration with JOICO Europe.
The Products...
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