Could you find your next hair model on social media?

The traditional methods of scouting models for fashion and hair shoots are fading away as brands spend more time scrolling for inspiration on Social Media. While brands and salons alike would have previously spent hours, scouring model books and portfolios to whittle down the selected few they wanted to invite to a casting call - now brands are harnessing the power of Social. Take R+co for instance, they found Monty, the stunning model featured, online after they opened their casting call on social media. In the video below you can see R+Co founder, Garren, work his magic on Monty, completely transforming her from a long brunette to an editorial blonde. [ytp_video source="qvMWI5Ep70E"] Would you use social media to find your next hair model, or have you done so in the past? Let us know on Twitter @hji