Brains behind the brand: kevin murphy

Published 16th Apr 2012 by rachael
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"My mum was a hairdresser and I was always fascinated by the different things you could do with hair. When I left school I trained as an apprentice and bought my first salon in Melbourne in 1995. I bought it from my boss and although looking back I realise I was quite naïve, the salon boomed - probably because I loved it so much and I was determined to make a success of it.  


"When I started working as a session stylist, I was showered with products from manufacturers, and I'd get excited about the results they promised. However, I found they were too heavy and after working and re-working the hair, the products made it greasy and difficult to style. I got better results by using some of the skincare products that the make-up artists were using; they seemed so much lighter on the hair. I began experimenting myself and creating some lightweight styling products that ensured the styles would survive and outlast the photo shoot.


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"I started by cooking up little creams and taking them on photo shoots. Then I started using them on clients who wanted to buy them and we had to get the juniors mixing ingredients at the back of the salon. 


"Next it moved into a friend's garage where we were making tubs of a cream called Lavender Hair Crème (now called Easy.Rider). It worked well on everyone, but we were spending so much time mixing it, I realised we had to upgrade from wooden spoons 
and get serious.


"Making a cream is one thing but creating a shampoo is something else entirely. I went to college to learn more about it, got the bug and decided to produce a range for the salon. I put my heart and soul into researching and developing Kevin.Murphy and seeing it on the shelves gave me a great sense of accomplishment. It's a dream come true. I almost cried when I secured the first product recommendation.


"My product range meets my needs as a stylist. It's natural and performs exactly 
the way I want it to.  


"In the future, I'd like Kevin.Murphy to become synonymous with environmental responsibility. I hope it will be recognised by stylists and clients as a brand that balances product performance with green credentials." 
rachael

rachael

Published 16th Apr 2012

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