Blow ltd opens fast beauty salon in covent garden

Blow Ltd has opened in Covent Garden, promising 30 minute blow-dries and 15 minute manicures and make-up sessions. Opening at 7am each morning and staying open as late as 9pm from Thursday to Saturday, Blow Ltd is designed for busy women on the go who need super-speedy transformations before work, ahead of a night out, or just for a lunchtime pick-me-up. As well as being fast, the services promise to be fabulous with expertly-trained and hand-picked stylists and beauticians tending to transformations. There are nine blow-dry looks, created by ghd creative director Zoe Irwin; three makeup looks, created by editorial makeup artist Linda Andersson; and three nail looks from Leighton Denny and essie. The salon also has a curated retail area, with an edit of beauty products to recreate finished looks at home and a sleek website, which contains get-the-look videos and features.