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SALON LIVE: TONI&GUY 

TONI&GUY’s Global Creative Team, led by Cos Sakkas take to the stage with a high-impact showcase of creative vision and technical excellence, presenting inspiring new collections for TONI&GUY and LABEL.M alongside trend-led looks direct from London Fashion Week. Building to a powerful finale, with a striking display of signature avant-garde artistry.

Following the bold statements of Provoke, TONI&GUY introduces DIALEKT, the 2026 creative cut and colour collection. Dialekt explores hair as our language. TONI&GUY’s language is hair. Our global brand has embraced regional culture and the unique fabric that is hair. It tells the world who we are before we even introduce ourselves. The way someone wears their hair can express confidence, creativity, rebellion, tradition, or vulnerability, all without words.

SUNDAY 4 October, 2026
16.00 - 17:30

SALON LIVE TICKETS ARE NOW ON SALE

(Please note that you will need a valid Salon International entrance ticket to attend Salon Live Sessions)

 

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Salon International is an important moment for TONI&GUY, bringing together education and creativity on one stage. The show reflects everything the brand stands for from the influence of London Fashion Week to the technical excellence and individuality behind our collections. For the International Artistic Team, it’s an opportunity to push creative boundaries and inspire the next generation of hairdressers through live education

Cos Sakkas, TONI&GUY Global Creative Director

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