5 ways to get creative with your clients' long hair

Many clients had no choice but to grow out their hair during lockdown and you may have noticed some have become fond of their new length. However, long hair can be more than just adding a few layers in every now and then. There are a number of ways to get creative with long hair in the salon, as well as create revenue from your long-haired clients. Here, our experts share their tips and techniques for cutting and maintaining long hair in the salon.

Try a point break layer

“I call this my point break layer," says Jonathan Soons, Headmasters creative ambassador. "For those with really long hair that don’t want layers but do want movement, I use the perimeter of the natural hair shape to cut a trough into it. It avoids any wispiness and I cut deep triangles into the lengths," he says. "It keeps the thickness at the ends but encourages movement within the haircut. It has to be cut on dry, smoothed hair so I always cut my one length wet, smooth dry to cut the point break layer and tong to finish,” he says.

Layer up

“A lot of clients grew their hair during lockdown and decided to keep the length. Some of them haven’t had long hair for a long time so it’s totally new to them – the products, the care required and the styling possibilities," says Marcello Moccia, Room 97 Creative, Leeds and Wakefield. "If it’s longer than chest length, your client’s BFF is layers. It will revolutionise the way they see long hair. Layers will lengthen the shape and add movement," he says. "It will prevent hair looking limp and lank and add some framing around the face. When your client wears it up, layers will add some depth or fall out to add some interest around the face.”

Monetise on the micro trim

Highlight the importance of coming in for a regular trim to your client to help them keep their new length in good condition. “The main way to keep hair long and healthy is to have haircuts little and often – try to get clients to come in about every eight weeks to get a treatment and trim," advises Sam Ashcroft, Brooks & Brooks, London. "This will keep the hair looking luscious and shiny while taking away any split ends. For clients who have grown their hair over the past few months, I recommend cutting in a good shape that works for them whilst they are growing it out," says Sam. "Keeping a strong shape will make styling it much quicker as the shape is already intact. Leaving it too long and losing the shape will make the cut lifeless and lank,” adds Sam.

Nail the consultation

Getting your consultation right is essential for creating a perfect hair appointment. “When it comes to long hair, the consultation is really important. Whether it is straight or curly, everyone wants to wear their hair differently," says Sharon Malcolm, Sharon Malcolm Hairdressing, Newtownards. "A blunt outline on straight hair will give that perfect sharp haircut, while a softened edge is ideal for encouraging waves and curls. The consultation and client’s face shape will determine whether you are adding layers or a fringe," she adds. "There’s so much you can do but it depends on the individual client. Product-wise, a cream is long hair’s best friend," she says. "I love Schwarzkopf Miracle 15 for blow-drying long straight hair, while Mad AboutCurls is my go-to definition cream for wavy or curly hair.”

Experiment with texture

“Many clients now want a haircut that delivers quick and easy styling at home while keeping their locks healthy," says Danilo Giangreco at Danilo Hair Boutique, Chelsea. "Always consider hair texture: For thick hair opt for long layers, mainly around the face for a flattering, face framing shape. On thick hair you can texturise the ends for a softer finished look," he says. "Thin hair struggles to maintain volume, so instead of fighting to create it with lots of layers, suggest an easy one-length cut just over the shoulders." "If a client is looking for a change while maintaining length, opt for an overgrown shag," he adds. "Add salt spray and let it air dry for a cool, modern look.”