Hair accessories overload: is it the trend that's gone too far?
Published
30th Aug 2019
by akesha
It's the fashion trend that slowly crept its way onto our high streets and Instagram feed after taking the catwalks of the major cities Spring/Summer 2018 shows. Since last February no style seems to be complete without hair accessories present to finish a look. But has this trend gotten entirely out of hand?
Barrettes, slides, scrunchies, headbands, clips, claws and grips, nowadays clients have so much choice to adorn their hair the trend has gone into overdrive.
Why Has This Trend Taken Off?
Every season we see accessory trends hit the runways of the major shows that are simply admired from afar. Clients might flip through a mag or swipe through Pinterest and love a look but rarely delve into the trend themselves. However, this accessories trend is entirely different because everybody can buy into it in some way, no matter what age, face shape or budget. "In recent years, hair accessories have gone from a schoolgirl staple to a runway fashion look and now, a high street mainstay. This resurgence is thanks, in part, to session stylists like Guido and Sam McKnight's use of accessories and also thanks to designers providing a budget buy-in to their brand," says The Hair Historian Rachael Gibson. In the same way that people use makeup to buy into the luxury of designer without spending thousands of pounds, the same could be said with hair accessories. "They allow consumers to own a Gucci or Chanel piece at a fraction of the price. The high street inevitably caught on, and now we are spoilt for choice with headbands, clips and scrunchies in countless colours, fabrics and finishes," remarks Rachael.Blair Waldorf-style alice bands and claw clips are fair game for clients nowLike all trends, this one has circled back from it's popularity in the 1990s where big, brash and bold was the style du jour. Rachael name drops a few key influences such as, "shampoo, and other fun, irreverent women like Baby Spice, Courtney Love, Cher from Clueless and Drew Barrymore." The little girls that looked up to these style icons have grown to become the 20 and 30 something clients that are obsessing over this It trend, filling your Instagram feed with diamantes, faux pearls and velvet. Culturally, Rachael believes more people obsessing over hair accessories could be tied to the turbulent times we are currently experiencing politically and economically, acting as an inexpensive way to get your shopping fix and purchase something shiny and new. "Hair accessories are a cheap and cheerful retail fix that brighten up a style and allow us to feel like individuals," she remarks. But if clients are all buying into the same trend in droves doesn't that same individuality people crave get lost quickly? And with one accessory no longer being enough we are seeing the trend that was lapped up for it's wearability becoming increasingly unwearable as people pose 'for the 'gram'. https://www.instagram.com/p/B0Tl_3ug0iZ/