Your clients don’t care about your salon, they care about themselves

Ouch, that must have hurt to hear - and how can it be true! Your clients know every bad date you have been on, how much you cried at the latest Disney film and even your pet dog Rollo’s birthday. How can they not care about your business? Unfortunately it’s true, and although hairdressing is a very personal industry, the reason that your clients are returning month after month is because of how they feel when they walk out of your salon having snagged that coveted after-work Friday night appointment, ready for the weekend – not because of how much they love their monthly catch-ups.

Know Your Clients

One of the best things about working in the hair industry is the relationships that you build up with your clientele. With your regular clients returning so frequently, there is ample time to get to know each other on a very personal level. However, with some salon client lists numbering in the thousands, it can be almost impossible to keep on top of what is going on in your clients’ personal lives. Making a quick note after the appointment so you can continue the conversation next time can make a huge difference to how your clients perceive their relationship with you.  With Beu you can add client notes after every appointment, so you can remember every little detail – from their preferred choice of beverage to what kind of product they like to finish their hair with.

Stress Free Appointments

Imagine waking up early Monday morning to sneak in a pre-work gym session, just to see that the cut and colour you had booked in for 9am is a no-show. There are few things more irritating than your clients not turning up for their appointments without even a courtesy call to let you know. Thankfully, there are numerous things you can do to minimise the risk. With Beu, clients can manage their appointments with its mobile apps and receive SMS notifications ahead of appointments to reduce the chance of a no-show. In addition to that, Beu allows you to take deposits or payments in advance for services, so even if your client doesn’t show up you are still getting paid.

Better For Business

Creating the best possible experience for your clients starts with creating the perfect working environment, where the shop staff are happy and motivated. Beu software is designed to do just that; as well as facilitating online bookings and providing your clients with an app to manage their appointments, it also provides great features to make your business as successful and happy as possible. Beu works with self-employed and employed staff, allowing commissions to be set independently and automatically calculated. Its diary features allow you to maximise the amount of bookings you can take in a day, and is flexible enough to work for all shops. Set deposits, take payment in advance, manage all your staff, process payments and much more from just £25 a month. Find out more at app.beuapp.com/get-software, use code hj20 to save up to £108, and upgrade your business today.

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